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Techniques for Forecasting Market Demand in Business Plans

Techniques for Forecasting Market Demand in Business Plans

Crafting a robust business plan requires not just an understanding of your product or service, but also a keen insight into market demand. Forecasting this demand accurately is key to ensuring sustained growth and profitability. As entrepreneurs, we often find ourselves puzzling over how best to predict the tide of the market. Let’s dive into the critical techniques that can be integrated into your business plans to forecast market demand.